Rocket Credit Upgrade helps individuals improve their credit and qualify for home loans, with over 92,000 families approved to date.
I designed the marketing site to motivate banker-referred clients to act. With 25% never connecting to a consultant and another 25% not enrolling, the page builds trust, clarifies Rocket Mortgage’s role, and addresses key drop-off points to improve results.
client
Rocket Mortgage
role
Interface Designer
final design
design detail
Incorporating authentic client photos added credibility and emotional connection, helping humanize the Credit Upgrade program and make its impact relatable.
design detail
To clearly explain how the program works, I designed three conceptual interfaces that break down the process in a simple, focused way.
design detail
I created responsive testimonial layouts that adapt seamlessly across desktop, tablet, and mobile—ensuring the story looks great and builds trust at every breakpoint.
final designs
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